Decades of experience, deep passion for farming

Warren Tanner has joined SealesWinslow as the company’s new technical sales representative for Franklin and North West Waikato.

Warren Tanner.

He brings to the role over 30 years of experience in the agriculture industry, and a deep passion for farming.

Webber’s technical sales career kicked off in the mid-90s, selling silage wrap for Integrated Packaging. 

In 2003, he moved to Waikato to work for Dow AgroSciences (now Corteva Agriscience), managing the Waikato/King Country territory and looking after the RD1 account. 

He later worked nationwide in a key account role at Tru-Test (now Datamars).

In 2011, he started importing whey-based milk replacers into New Zealand. 

For a decade, he worked directly with farmers, advising them on how to grow strong, high-performing animals and loved the direct interaction. 

More recently, he worked with Spring Sheep Milk as milk supply manager, involved in farm operations and management.

Growing up on a dairy farm in South Kaipara gave Webber a strong connection to farming. 

He’s worked with cows, sheep, and dairy goats, and he’s all about helping farmers boost their animals’ health and productivity. 

“I love seeing farmers succeed by raising animals that produce more over their lifetime or grow more meat,” he says.

He sees potential for farmers to make better decisions using data, especially when it comes to nutrition and animal health. 

He’s also excited about the potential for nutrition to help farmers address environmental challenges.

Webber was drawn to SealesWinslow because of his past work with AgriVantage, where he helped farmers in the early stages of animal nutrition – the milk feeding and weaning phases. Lactating ruminant nutrition and connecting the dots between a well grown young ruminant and the lifetime potential of that animal was the next step. 

“I’m looking forward to helping farmers maximise their production and make their businesses more sustainable,” he explains.

He enjoys working closely with farmers, appreciating their hard work and honesty. 

“Farmers are down-to-earth and can spot nonsense from a mile away, so being genuine and straightforward is a must.” 

He’s keen to learn more about Ruminix³, SealesWinslow’s digital tool designed to support farmers in achieving their goals. 

Outside of work, he stays active with cycling and has been practicing Brazilian Jiu-Jitsu for 15 years.